Lacking the Polaroid imagination

 

I'd not noticed until I compared photos that the "new" Fuji Instax, built after they bought Polaroid, is not just similar to the Polaroid 300, it simply IS the Polaroid 300 (just different colours of plastic). Polaroid, for all its problems, was constantly redesigning and remodeling its cameras. Looking at Polaroid cameras is an adventure and you can see the changes every year.